Cross-cultural design is more relevant today than ever before, with more and more companies expanding their customer base across national and cultural boundaries. To be successful in the new target market, global brands must consider linguistic and cultural differences for both offline marketing materials and also online assets, such as website and landing pages. Design…
Happy Chinese New Year 2017, from all of us at Creative Translation! Chinese New Year began on Saturday 28th January this year, and lasts until 11th February. The dates of the festival vary from year to year, as it’s based on the traditional Chinese lunisolar calendar. In other words, astronomical observations of the sun’s…
Social media can be an important tool for local and international businesses, with millions of people around the world accessing websites such as Twitter, Facebook, Pinterest, Google+ and Linkedin on a daily basis. We are engulfed with information and advertising, and have access to a wide range of professional networks for both social and professional…
In a world where we are all such expert multitaskers, getting people’s attention is becoming more and more difficult. The written word always carries a certain fascinating appeal, it’s true (as language lovers we’re the first to say that!), however videos are the medium of the future. Video content is literally everywhere, and is extremely…
Mastering the art of translation is a challenge we are faced with on a daily basis here at Creative Translation. We have mentioned recently that knowing a foreign language doesn’t mean being a language professional, as the latter entails specialised training that helps in dealing with the often ambiguous nature of translation. Interpretation of texts…
Inspired by last month’s BFI London Film Festival, we have put together a list of some of the best foreign-language films from around the world. Grab the popcorn, and enjoy! City of God (Cidade de Deus) This is a fast-paced action Brazilian Portuguese film not for the faint-hearted. It tells the story of a…
National Poetry Day is coming up soon in the UK, and events will be held all around the country to celebrate this art which was once described by Thomas Gray as thoughts that breathe and words that burn. So why not take advantage of this unique event, which happens but once a year, and immerse…
Being just a week away from Fashion Week – set to kick off on 8th September in New York – we thought we’d give you a brief overview of this prestigious event, which has been shaping the fashion world as well as other industries for almost a century. Read on to find out some fascinating…