Taylormade ask a lot of us. We began working with them in 2005 and since then we must have  translated upwards of 125,000 messages, for brochures, sales sheets, packs, manuals, product descriptions and catalogues… as well as their e-letters, banner ads, posters, radio spots and films. (Gasp… )

Our in market translators go through every sentence, every technical term, forensically, to get them right. So, we’ve come to especially like translators who like golf. Well, what’s the Portuguese for a ‘green’? Or the Spanish for ‘tee off’? Our subject specialists know.

TaylorMade spend $75 million each year on marketing, so they have every right to expect us to get their messages culturally and linguistically correct, wherever they appear.